Delayed instalment repayment of goods from point-of-purchase, or Buy-now-pay-later (BNPL) scheme has been growing fast since the beginning of Covid-19 pandemic. For example, Kredivo company works with major e-commerces in Indonesia, and has ~50% of the wallet share of transactions
The Katadata Insight Center (KIC) and Zigi survey showed that the buy-now-pay-later credit product is gaining traction among the consumer segments: Generation Z and Millennials (age below 40). The popular product categories are fashion, credit balance top-up, and gadgets. Based
Online credit platform company, Kredivo, is optimistic for the consumer facing buy now pay later (“PayLater”) product to gain more traction next year. Indonesia’s consumer behaviour has become increasingly digitized, with more consumers expecting seamless experience when making purchases. There
Latest data reveals that paylater payment options have been gaining traction, with 55% of paylater users being new users (registered less than 12 months ago), and 41% of consumers chose the paylater feature to better manage monthly expenses. Paylater is
Research from Katadata Insight Center (KIC) and Kredivo shows that 27% of the 3,560 e-commerce shoppers paid by installments, or pay-later, during the past year. KIC Research Director Mulya Amri noted that digital wallets (e-wallet) were the main payment option
A handful of e-commerce companies have been targeting multi-finance companies to acquire as part of offering a pay-later service for customers. This includes companies like Traveloka, an online travel booking company, and Atome Financial, beauty and fashion e-commerce, that plan
Follow us on LinkedIn to hear latest updates and open positions.
Copyright © 2025. All rights reserved.